Heatseeker

Heatseeker is a business research platform combining AI personas with live advertising experiments. Teams supply business data, define a research question and review proposed audiences and creative variants before launch. Its public platform documentation describes tests for market segments, positioning, concepts, messaging and creative assets. Synthetic panels simulate responses; live experiments measure audience behavior on Meta, LinkedIn and TikTok. These are different evidence sources and neither guarantees a commercial result.

The pricing page reviewed on October 8, 2026 lists a three-month Project package at $29,000 with 50 experiment credits. Annual Base and Pro plans are listed at $55,000 and $105,000, while Enterprise starts at $185,000. The page uses dollar symbols without identifying an ISO currency. Confirm currency, taxes and order terms with sales. Media costs are described as included; managed-service and lookalike-brand options consume additional credits. Project excludes synthetic panels and live personas. Annual plans advertise unlimited seats, with integrations and data residency varying by tier.

This review covered public product, pricing and policy pages and the demo landing page. No research campaign, account connection, customer-data upload or purchase was performed. Prediction accuracy, sample quality, integration behavior and advertised time savings were not tested. Review experiment design and results before committing budgets.

The September 2026 privacy notice permits some information to improve or train Heatseeker systems, subject to consent or other stated conditions, and describes provider sharing, international transfers and purpose-based retention. The data-processing addendum distinguishes customer-controlled data from other processing and makes the subprocessor list available on request. Public no-third-party-training statements are not a universal no-training or zero-retention commitment. Obtain applicable data terms before uploading customer records.